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Episode 162: Jason’s Guide to Teaching Private Yoga Sessions

Being a yoga teacher takes skill, knowledge, dedication, and often, perseverance. But you can have all of those things in spades and never quite earn enough money teaching group classes to be financially secure. Not to mention, racing from one studio to the next teaching group classes can be draining—both physically and mentally. One way to avoid this kind of burnout and bolster a your income is to find a few regular private yoga clients—something Jason enjoyed doing for many years.

In this episode, Jason shares his best advice for both the business and methodology of teaching yoga privates.

You’ll learn:

* Why it’s important to diversify the ways that you teach, both for business reasons and to help you avoid burn-out

* How teaching private yoga sessions can build your skill set as a yoga teacher

* How to start finding private students and how to price those sessions

* How to help students set goals and structure sessions around that

* A few ground rules to put into place before you take on a new private client

RECOMMENDED AND RELATED LINKS

Episode 151: Our Best Online Marketing Tips for Yoga Teachers

Episode 121: Q&A – Ideas for Building Your Business (And Your Confidence) as a Yoga Teacher

WRITE A YOGA PODCAST REVIEW

If you like the podcast, please leave a review or rating on iTunes! It makes it easier for others to find the podcast. If you don’t know how to leave a review, here are some step by step instructions. Woohoo! So easy!

SHOUT-OUT TO OUR SPONSORS

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Episode 161: The Getting to Know You Episode

Andrea Ferretti quote | yoga podcast | Yogaland PodcastI am so excited to share this new season of Yogaland with you! This week, we kick off the season with a live episode that Jason and I recorded at triyoga in London during Jason’s recent teacher training.

If you’re a long-time listener, you might know that both Jason and I identify as introverts. So, we understand why some students tend to shy away from speaking up or asking questions in a large group settings. Jason encourages engagement by asking students in his trainings to split into smaller groups and share what they love about the practice.

Today, we’re answering those questions ourselves, so you can get to know us a little bit better, too.

You’ll learn:

* Our yoga origin stories (why we went to our first yoga class, what it was like, and what kept us coming back!)

* What teachers have been most influential for us through the years and how different approaches to the practice have helped us become the yoga practitioners we are today

* How and why we decided to make the leap from student to teacher

* How we feel that podcasting is similar and different from teaching yoga

RECOMMENDED AND RELATED LINKS

Episode 51: Susan Cain – Embrace Your Quiet Side

Episode 153: On Spirituality, Representation, and Being a New Teacher with Quamay Sams

WRITE A YOGA PODCAST REVIEW

If you like the podcast, please leave a review or rating on iTunes! It makes it easier for others to find the podcast. If you don’t know how to leave a review, here are some step by step instructions. Woohoo! So easy!

SHOUT-OUT TO OUR SPONSORS

Women shouldn’t have to compromise when it comes to feminine products. And, with Lola, there are no compromises. Lola products are 100 percent natural, made of 100 percent organic cotton with no added chemicals, fragrances, synthetics, or dyes. Plus, they now offer new hypoallergenic cleansing wipes. Their online subscription service is fully customizable, so it’s one less thing to worry about. For 40 percent off all subscriptions, visit Mylola.com and enter code YOGALAND40 when you subscribe.

Betabrand is an innovative brand of pants based right up the road from me in San Francisco. These dress yoga pants are made of a thicker, wrinkle-resistant fabric than yoga pants, so they are dressy enough for work, but are comfortable and stretchy enough for yoga class. They come in several different styles and colors so you’re sure to find a pair that suits your lifestyle and look. For get 20% off your dress pant yoga pants visit betabrand.com/yogaland today.

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Episode 159: Live Q&A: Thoughts on Creating Authentic Content and Curriculum

If there’s one topic that eludes yoga teachers most, it’s not the correct angle of the front knee in Anjaneyasana. It’s how to teach yoga and make a livable wage. We recorded this week’s episode live at Jason’s 300-hour training at Lovestory Yoga in San Francisco and answered student questions creating content that’s authentic and sustainable.

We talk about:

* Why quality is so much more important than quantity when it comes to content–even in the fast-paced world of social media

* A few ideas for diversifying your streams of income so you’re not relying solely on public yoga classes to pay your bills

* How to decide how much content to give away

* How to get beyond the daily grind to create a teaching curriculum

* When to hire others to help you scale your business (and what to contract out)

RECOMMENDED AND RELATED LINKS

Episode 121: Q&A – Ideas for Building Your Business (And Your Confidence) as a Yoga Teacher

Episode 145: Teaching Part-Time is Still Teaching

WRITE A YOGA PODCAST REVIEW

If you like the podcast, please leave a review or rating on iTunes! It makes it easier for others to find the podcast. If you don’t know how to leave a review, here are some step by step instructions. Woohoo! So easy!

SHOUT-OUT TO OUR SPONSORS

Sweaty Betty is a woman-owned activewear company based in the U.K. Their clothing is made of great fabrics and are always a phenomenal fit. Plus, their original styles are really different from what you can get in the U.S. For 20% off your purchase of full priced items go to SweatyBetty.com/podcast and enter promo code YOGALAND now.

Women shouldn’t have to compromise when it comes to feminine products. And, with Lola, there are no compromises. Lola products are 100 percent natural, made of 100 percent organic cotton with no added chemicals, fragrances, synthetics, or dyes. Plus, they now offer new hypoallergenic cleansing wipes. Their online subscription service is fully customizable, so it’s one less thing to worry about. For 40 percent off all subscriptions, visit Mylola.com and enter code YOGALAND40 when you subscribe.

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Episode 154: Bernie Clark on the Benefits of Yin

Bernie Clark quote - Episode 154
The thoughtful and articulate Bernie Clark joins us on the show this week! Bernie is perhaps best known for his influential Yin yoga teachings as well as his books, The Complete Guide to Yin Yoga, and Your Body, Your Yoga.

When Jason and I shared our thoughts about Yin Yoga at the end of season 1 (episode 147), we hadn’t expected it to be so polarizing. After seeing Bernie’s response to the episode in one of his forums and after listening to you, our listeners, we asked him on the show.

We covered a lot of ground in this episode: Bernie clarified Yin’s origin story, he shared how Yin benefits him personally (and how he complements it with strength-training), as well as how he guides (even flexible students like Andrea) to discern their edge in poses. The big takeaway from the conversation? We landed on more points of agreement than points of difference. The one point of difference that remains is whether or not lengthening ligaments is a good idea. And if you’d like to research that further, check out the show notes.

RECOMMENDED AND RELATED LINKS

The following links are intended to help you take personal responsibility for your body and your practice. Our hope is that they can help you determine what resonates with you and feels right in your body.

Blog posts and citations from Bernie
In Defense of Yin Yoga
A Scientific Basis for Yin Yoga
Helen Langevin: The Science of Stretch
The Complete Guide to Yin Yoga by Bernie Clark

Citations from Jason:
“When a tendon/ligament is stretched beyond physiological limits, some fibrils be‐ gin to fail. Micro failure accumulates, stiffness is reduced and the ligament/tendon begins to fail. This occurs when intramolecular cross-links between collagen fibers fail. The tendon therefore undergoes irreversible plastic deformation. When the tendon/ligament is stretched to more than 8-10% of its original length, macroscopic failure follows.”
Injury and Repair of Ligaments and Tendons

“Dynamic or static muscle action creates internal resistance in the loaded structures (stress) that counteracts deformation (strain) of the tissue. All tissue has a characteristic ability to tolerate deformation and stress, and injuries occur when the tolerance level is exceeded. An acute injury occurs when loading is sufficient to cause irreversible deformation of the tissue, whereas an overuse injury occurs as a result of repeated overloading either in the loading itself or through inadequate recovery time between loadings. Each incidence, alone, is not enough to cause irreversible deformation, but the repeated actions can result in an injury over time.” Olympic Committee Manual of Sports Injuries: An a Guide to the Management of Injuries in Physical Activities

The Science and Physiology of Flexibility and Stretching: Implications and Applications in Sport Performance and Health, Professor David G. Behm, November 2018

Episode 147: Jason’s Take on Yin Yoga

WRITE A YOGA PODCAST REVIEW

If you like the podcast, please leave a review or rating on iTunes! It makes it easier for others to find the podcast. If you don’t know how to leave a review, here are some step by step instructions. Woohoo! So easy!

SHOUT-OUT TO OUR SPONSORS

Ohmme is a company that makes yoga and activewear clothing for men. The fit and function is phenomenal. Plus, their design and manufacturing process is sustainable since they use many recycled materials. For 20% off your Ohmme order, visit ohmme.com and use promo code YOGALAND20.

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Episode 151: Our Best Online Marketing Tips for Yoga Teachers

online marketing tips for yoga teachers - Jason Crandell quote
Like it or not, if you want to be a full-time yoga teacher today, digital marketing is a part of the job.

It doesn’t come easily to everyone, but through the years Jason and I have figured out what works for us. In this episode, which was recorded at one of Jason’s yoga teacher trainings at LoveStoryYoga in San Francisco, we share our best advice for yoga teachers who are trying to build a following online.

*Our best tips for creating consistent, authentic content for social media when marketing doesn’t come easily. (Particularly, we talk about how to be a storyteller, solve a problem, and start with your wheelhouse, and turn that into content.)

*How to use social media to attract private clients, as opposed to a mass audience.

*When it might be smarter to focus on in-person marketing and networking instead of online

*An easier way to gather student testimonials for social proof

*Suggestions for people who aren’t comfortable posting photos of themselves in yoga postures (and selfies in general!). Plus, Andrea’s tips for taking better photos.

*Advice for teachers who want to expand their teaching online by making yoga videos available online

RECOMMENDED AND RELATED LINKS

Adam Husler on Instagram

Episode 101: Learning, Growing, & Thriving After Injury with Laura Burkhart

WRITE A YOGA PODCAST REVIEW

If you like the podcast, please leave a review or rating on iTunes! It makes it easier for others to find the podcast. If you don’t know how to leave a review, here are some step by step instructions. Woohoo! So easy!

SHOUT-OUT TO OUR SPONSORS

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4. Ohmme is a company that makes yoga and activewear clothing for men. The fit and function is phenomenal. Plus, their design and manufacturing process is sustainable since they use many recycled materials. For 20% off your Ohmme order, visit ohmme.com and use promo code YOGALAND20.

5. Storyworth makes it easy and fun for loved ones to tell their stories. Simply purchase a subscription for someone you love–like your father for Father’s Day!–and each week Storyworth will send them a question about their life. After a year, stories are bound in a beautiful book. For $20 off, visit storyworth.com/yogaland when you subscribe.

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